The Rename Dont Shame campaign one year on has inspired UK retailers to start using inclusive terms. The petition urges supermarkets to stop calling period products ‘feminine hygiene’.
Press Releases
Plastic-free Period Products Obliged To Display “Contains Plastic” Logo in EU
The new Single Use Plastic Directive means disposable period products in the EU to have to display “Plastic in Product” logos, even those containing no oil-based plastics at all.
Study reveals 73% of people assume only elderly women suffer with urinary incontinence
YouGov study reveals a stark knowledge gap around bladder weakness – one in three women experience incontinence at some point in their life at any age, yet wrongly assume only elderly women affected.
Let’s ditch ‘Menstrual Hygiene’ and start saying ‘Menstrual Health’
With Menstrual Hygiene Day around the corner, Natracare wants to reform the narrative around ‘menstrual hygiene’ – and call on others to do the same by using ‘menstrual health’ instead.
New GOTS Standard Clamps Down On Greenwashing In Organic Tampons
Natracare has lobbied The Global Organic Textile Standard (GOTS) to introduce new regulation which means only paper or cardboard tampon applicators are permitted for organic tampons. The new and improved standard will help reduce unnecessary plastics in menstrual products.
Trans And Non-Binary Creators Talk About Periods in Shades Of Red Zine
Helping amplify marginalised voices in conversations about periods, Natracare have launched a zine called Shades of Red. The Gender Issue shares unique stories of having a period as a trans, non-binary, or gender-diverse person. Featuring trans activists and social media figures Kenny Ethan Jones, Noah Adams and Fox Fisher.
City to Sea Partnership Accelerates Fight Against Period Plastic
City to Sea and Natracare have today announced a strategic new partnership which will educate the nation about the severity of hidden plastics in period products, push legislation, and empower people with ‘environmenstrual’ alternatives.
New Plastic Free Mark Ends Confusion Over Hidden Plastics In Period Products
The Plastic Free Mark has finally made its way to disposable period products, a sector historically under scrutiny for its plastic problem.
Natracare partners with Bristol street artist Zoë Power for new packaging design
Natracare has partnered with Bristol street artist Zoë Power to revamp their packaging in an exciting rebrand. The new look will bring an injection of colour and beautiful design to period product shelves across the world.
Supermarkets, stop calling period products “feminine hygiene” #RenameDontShame
#RenameDontShame campaign urges supermarkets to ditch the words ‘sanitary products’ and ‘feminine hygiene products’, and use terms such as ‘period products’ or ‘menstrual products’.