Our Story

Natracare is more than just organic and natural products. We are an award winning, ethical company committed to offering sustainable solutions for personal health care that leaves only a soft footprint on the earth. Established in 1989, Natracare is a small family run business based in the UK and today is the global leading brand of natural and organic menstrual and personal care products.

All of our menstrual, incontinence and baby care products use only organic and natural materials. Everything we use, do and create is a commitment to the highest ethical standards whether focussed on organic principles or biodegradability. Our entire supply chain, from raw materials and processing, shares in our commitment to manage and monitor resources respectfully and ethically.


Susie Hewson with Rainbow Warrior

“Back in 1989, I saw a documentary about the growing danger to human health and the environment of Dioxin pollution from pulping industries with the chlorine bleaching of paper products.

What made me especially angry was the unconcerned response of the international feminine hygiene brands.

I was so appalled that my immediate response was to research and develop an alternative that respected women’s bodies and our planet.

Natracare is the world’s first alternative to conventionally produced menstrual products – including the world’s first certified organic cotton tampons and totally chlorine-free sanitary pads and panty liners.”

Susie Hewson, Natracare founder


Explore the reasons to choose Natracare >

Our Ethics